Resume - Ashley Idle

Explore Ashley Idle’s Professional Resume

This page details Ashley Idle’s work history, education, and ongoing professional development to showcase her skills and qualifications.

A summary of Ashley’s roles and accomplishments across her career timeline.

An overview of Ashley’s academic background and certifications earned.

Information on Ashley’s professional development courses and workshops completed.

Social Media Specialist – December 2022 – September 2025

Knowledge of various platforms, including: Facebook, Instagram, WhatsApp, Twitter/X, LinkedIn, YouTube, Discord
At OCAS and ontariocolleges.ca, I was responsible for overseeing all social media activities, including drafting and editing content, creating content calendars, and posting on schedule. This experience has equipped me with the skills and knowledge to effectively manage social media platforms, ensuring consistent and engaging content for our audience
Used analytics to review past performance and help sculpt new content
Coordinated with the marketing specialist on multiple successful advertising campaigns
Curated The Scoop, OCAS’ internal blog, by writing content, editing, and coordinating with guest posters
Continually upgraded social media and knowledge through research, courses, and seminars
Use of artificial intelligence to innovate in the social media space

Marketing/Communications Assistant – April 2020 – December 2022

Communicate with internal and external stakeholders about OCAS projects, successes and culture
Produce reports on various topics with comprehensive data
Liaise with external stakeholders to collect information and feedback on recent partnerships
Promote internal initiatives to improve morale and create a more cohesive workplace
Founded The Scoop, OCAS’ internal Blog and cultural information centre during the COVID-19 pandemic

Contact Centre Associate – September 2017* – April 2020

First point of contact for applicants for assistance with the ontariocolleges.ca application, OCAS website, and its affiliated services
Provided tier one support for multiple colleges
Acted the Team Lead for outbound campaigns, I was responsible for assigning leads and providing support to staff throughout the campaigns. This role allowed me to demonstrate my leadership skills and ensure the success of our outreach efforts.
- Implemented a new tracking system for billing external clients
- Communicated with client representatives on a weekly basis, made requested changes to campaigns
Acted as project manager when onboarding a college to our Tier 1 service, where I liaised with the college, organized necessary tasks for OCAS to complete, and regularly communicated/checked in with the project team for status updates

Freelance Writer and Content Creator – April 2011 – May 2016

Artificial Intelligence for Digital Marketing and Communications – Humber Polytechnic – June 2025
AODA Customer Service Standards Training (Comprehensive Content) – Citation Canada – April 2025
Introduction to Incident Command System – NAIT – June 2023
Social Media Marketing Certification – Hootsuite – May 2023
SEO for Social Media – LinkedIn Learning – March 2021